How much of the buzz about the iPhone is hype? Will the iPhone really deliver on its pre-release publicity.
Well, it is coming from Apple.
It sure looks cool and sounds like it has great functionality.
I love the commercial.
If it is as good as all that, it’s going to be a game changer.
It’s going to change how people consume news and entertainment.
It could very well mean that all of our best laid plans to build great newspaper.com sites get laid to waste, or at least we’ll need to realign our priorities.
Steve Yelvington touches on this a bit in a post titled, “How the iPhone threatens newspapers.”
Thoughts worth pondering.
One last thought: great mobile media access is one reason why I’m such a strong proponent of newspapers doing video. Mobile and video seem like a perfect match, once the technology catches up, and it will catch up very soon. Among those “jobs to be done” Yelvington talks about, news and entertainment video sure could fill a lot of those roles quite often.