A group of locals have gathered together to create a new alternative newspaper called Random Times. Good title, at least.
But is it necessary?
If your goal is to get published, or to publish view points you don’t see represented in the mainstream media, then the time and expense of a new print publication hardly seem worth it. Ironically, the local MSM, primarily via The Bakersfield Californian, offers numerous outlets for writers. Sure, none of these publishing vehicles pay, but some of them can lead to a byline in print and before a larger audience than a small, start-up tabloid is going to reach.
TBC offers Your Words on B.com, Bakotopia, the Voices and Mas. While I can’t officially speak to the editorial policies of these publications, or make any promises, I’m pretty damn confident that alternative view points, if well presented and aren’t profane, can find an airing in these outlets.
And if your goal is to present alternative view points, would you rather preach to the choir of coffee shop and indie record store patrons or reach a more mainstream audience where you might actually be ale to have some influence. Only MSM can give you reach into suburban households.
If your goal is to make money, forget it. The last people to get rich off alt-dead-tree publications were 1960s college kids. They’ve made their millions and retired. Print is dying. Online is where it’s at. In fact, if you want to hit the local MSM where it hurts, disrupt them online. Print means nothing.
I’m the last person in the world who wants to encourage further use of TBC products, but I’m just trying to apply some common sense here. I just don’t see the benefit of starting a new alternative print product. If I’m wrong, great for the guys doing it. I know it’s a lot of work to put out a newspaper, so while I disagree with the approach, I say good luck to the Random Times crew.
BTW: What I can see of it from Nick’s post (check the YouTube video at the bottom), it looks well done. I need to find me a copy. I am curious about it.
[dels]print, newspaper, alternative press, media[/dels]