New food site aimed at young, inexperienced cooks

CNet is planning a new food site, giving my former employer’s (E.W. Scripps) a little competition. will be aimed at the young and the hip, with user-content, off-beat video and unusual recipes.

It sounds like a smart plan, but as the article notes, food on the Web is a popular but crowded market, and the market leaders are well established.

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