Journalists love awards. A Pulitzer, of course, is the granddaddy of all media awards. So today’s announcement, that the board will now consider a range of online initiatives, will probably do more to drive online innovation in content than any range of API studies. Besides accepting submissions related to online databases, interactive media and video, the board is also putting an emphasis on local reporting. These are key strategic targets for the online newspaper industry, so this is welcome news.