Cory Bergman wonders how local TV could have fallen so far behind in the race to make something out of online video.
To me, the answer is easy: It’s broadcast vs. personal voice.
See my posts on personal journalism.
Generally, repurposing packaged goods media content for the digital doesn’t work because the digital is a whole different way of communicating.
Frankly, I hope my TV competitors don’t figure this one out.
I don’t know that newspapers have online video figured out despite Cory Bergman noting that have newspapers have bested local TV in video revenue, according to the Borrell figures.
Both of us — once again — were caught typing news as YouTube created local online video. That’s not all it is, of course, but I can find more hyperlocal video about my community on it than anywhere else.
What does that say?
Jack, we go back a long ways … I think both of us understood things only in part … in lots of ways … and we were prevented for various reasons from experimenting how we might have liked … now the picture seems so clear …